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Real Estate · Professional

DNAi Real Estate Professional Certification

Deploy and govern AI across Real Estate operations.

Take AI in Real Estate from a single workflow to the whole function — deploy retrieval, agents, and automation across teams with the measurement, governance, and human-in-the-loop the domain demands.

Free account to enroll· unlocks the full coursework, every checkpoint & the server-graded final exam
  • Publicly verifiable credential
  • Server-graded final exam
  • Lifetime coursework access
5
Modules
15
Lessons
5
Checkpoints
12
Final-exam questions
~5 h
Est. self-paced
What you'll be able to do
  • Brokerage-wide pipeline automation
  • Compliance in marketing & disclosures
  • Agent enablement & QA
  • Adoption across teams & offices

Builds on the DNAi Real Estate Operator Certification.

Syllabus

5 modules, earned in sequence.

01

From Workflow to Function: Designing the Deployment

Move past one agent's clever automation to a function-wide AI deployment, mapping which team workflows to standardize, where retrieval and agents fit, and how to sequence the rollout across a brokerage.

  • Reading the Function, Not the Workflow
  • Choosing Your Primitives: Rules, Retrieval, and Agents
  • Sequencing the Rollout Across Teams
02

Retrieval and Knowledge Systems at Team Scale

Stand up shared, governed retrieval so an entire team answers from the same trusted brokerage knowledge, with the data hygiene, access controls, and evaluation that keep grounded answers accurate as the corpus grows.

  • Building the Shared Knowledge Corpus
  • Permissioning, Confidentiality, and Access Control
  • Evaluating Retrieval Accuracy Over Time
03

Deploying Agents and Automation Across the Team

Take orchestration from a single clever automation to multi-step agents running across an entire transaction or marketing function, with the scoping, human-in-the-loop checkpoints, and failure handling that keep them safe at scale.

  • Scoping Agent Autonomy by Stakes and Reversibility
  • Human-in-the-Loop Checkpoints at Scale
  • Designing for Failure: Monitoring and Fallbacks
04

Measurement, Governance, and Compliance

Govern a function-wide deployment with metrics that pair efficiency against relationship and quality signals, an audit trail that survives scrutiny, and compliance controls for Fair Housing, disclosure, and data privacy at team scale.

  • Metrics That Don't Lie to You
  • Audit Trails and Accountability
  • Fair Housing, Disclosure, and Privacy at Scale
05

Change Management, Adoption, and Running the Deployment

Make the deployment stick: lead the change so agents adopt rather than sabotage, build the roles and training that sustain it, and run the function as a maturing system with ROI, iteration, and continuous improvement.

  • Leading the Change, Not Just Shipping the Tool
  • Roles, Training, and Sustaining Operations
  • ROI, Iteration, and Continuous Improvement

Each module ends with a checkpoint; the final exam unlocks once every checkpoint is passed.

The credential

A credential employers can verify in seconds.

Pass the coursework and the 70% server-graded final exam and you earn a certificate with a unique serial and a public verification page — tamper-evident and confirmable by anyone, with no account required.

See how verification works
Before you enroll
Is the credential verifiable by employers?

Yes. Every certificate has a unique serial and a public verification page at digitalnetworks.ai/verify — no login required. Anyone can confirm it's authentic and unaltered.

What happens if I don't pass an exam?

Each module checkpoint allows up to 3 attempts. The final exam includes one attempt; additional retakes are $50 each. You keep full access to the coursework while you prepare, and the passing score is 70%.

Do I keep access after I finish?

Yes — enrollment is a one-time payment, and your coursework and earned certificate remain yours.

Is creating an account free?

Yes. Accounts are free; you pay once when you enroll in a certification.