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Real Estate · Operator

DNAi Real Estate Operator Certification

AI for lead flow, listings, and transaction operations.

Automate the busywork of real estate — lead capture and follow-up, listing content, and transaction coordination — so agents spend time on relationships and deals.

Free account to enroll· unlocks the full coursework, every checkpoint & the server-graded final exam
  • Publicly verifiable credential
  • Server-graded final exam
  • Lifetime coursework access
5
Modules
12
Lessons
5
Checkpoints
12
Final-exam questions
~4 h
Est. self-paced
What you'll be able to do
  • Lead capture & automated follow-up
  • Listing & marketing content
  • Transaction coordination
  • CRM organization
Syllabus

5 modules, earned in sequence.

01

Lead Capture and Automated Follow-Up

Build a follow-up engine that responds in seconds and nurtures cold leads for months, without making your pipeline feel like a robot wrote it.

  • Speed-to-Lead Without Losing the Human
  • Qualifying and Routing by Intent
  • Long-Term Nurture That Stays Warm
02

Listing and Marketing Content

Use AI to kill the blank-page problem and produce listing copy, descriptions, and social content faster, while keeping your name and the property's facts honest.

  • From Property Facts to Listing Copy
  • Fair Housing and Compliance Guardrails
  • Scaling Social and Multi-Channel Content
03

Transaction Coordination

Automate the deadline tracking and document chasing that sink deals, while keeping a coordinator owning the relationships and the judgment calls that close them.

  • Deadline Tracking That Prevents Blown Contracts
  • Document Collection and Status Updates
04

CRM Organization and Data Hygiene

Turn your CRM from a graveyard of dead contacts into a system that surfaces the right person at the right time, with AI handling the data entry agents never do.

  • Clean Data Without the Manual Entry
  • Surfacing the Right Follow-Up at the Right Time
05

Building Your AI Operating System and Protecting the Team

Assemble the lead, listing, transaction, and CRM automations into one coherent system, with the governance and team buy-in that keeps it trustworthy over time.

  • Rolling Out Without Breaking Trust
  • Human-in-the-Loop Policy and Measuring What Matters

Each module ends with a checkpoint; the final exam unlocks once every checkpoint is passed.

The credential

A credential employers can verify in seconds.

Pass the coursework and the 70% server-graded final exam and you earn a certificate with a unique serial and a public verification page — tamper-evident and confirmable by anyone, with no account required.

See how verification works
Before you enroll
Is the credential verifiable by employers?

Yes. Every certificate has a unique serial and a public verification page at digitalnetworks.ai/verify — no login required. Anyone can confirm it's authentic and unaltered.

What happens if I don't pass an exam?

Each module checkpoint allows up to 3 attempts. The final exam includes one attempt; additional retakes are $50 each. You keep full access to the coursework while you prepare, and the passing score is 70%.

Do I keep access after I finish?

Yes — enrollment is a one-time payment, and your coursework and earned certificate remain yours.

Is creating an account free?

Yes. Accounts are free; you pay once when you enroll in a certification.